Rust-Oleum:
Custom Spray 5-in-1

To support the launch of Rust-Oleum’s new range Custom Spray 5-in-1, Motivate pushed out a pre-launch and launch media campaign comprising of digital, social, TV and advertorial. Result: Double digit sales growth YOY.

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The pre-launch campaign aimed to build up intrigue within the audience, while the launch campaign worked to educate on the exciting, innovative features of the product.

For content, we adapted the global TVC to appeal to the local market and collaborated with relevant influencers within the DIY space.

Motivate has been an invaluable partner in driving our digital strategy in particular - social media, media campaigns, and influencer programs. Their strategic & collaborative approach, combined with clear performance metrics, has ensured continuous optimisation and actionable insights. We've seen measurable growth in engagement, reach, and ROI —testament to their dedication and expertise. Overall, a strategic, energetic & passionate team to work with !

Rust-Oleum:
Custom Spray 5-in-1

To support the launch of Rust-Oleum’s new range Custom Spray 5-in-1, Motivate pushed out a pre-launch and launch media campaign comprising of digital, social, TV and advertorial. Result: Double digit sales growth YOY.

Heidi Pickstock

Senior Marketing Manager

Rust-Oleum: Custom Spray 5-in-1

To support the launch of Rust-Oleum’s new range Custom Spray 5-in-1, Motivate pushed out a pre-launch and launch media campaign comprising of digital, social, TV and advertorial. Result: Double digit sales growth YOY.

Heidi Pickstock

Senior Marketing Manager

Rust-Oleum:
Custom Spray 5-in-1